ArtVart

Marketplace to buy and sell digital art

Idea in Arts

Introduction

The art market is mostly offline as people like to view the art piece before buying it. New age digital art will disrupt this trend. I want to create a marketplace where people can buy and sell this digital art. I want to explore B2B - offices and businesses as well as B2C - couples in their late 30s and early 40s who want to purchase art as an investment and for fun.


Problem

Currently digital art is limited to online galleries (such as Tate). While Makersplace (a key competitor) has several options for digital art, there is an untapped market where young people, and businesses can buy digital art. 


Opportunity

I want to create an online marketplace to buy and sell digital art. While there are a few different ways (e.g., TV) to display NFTs, digital art is multipurpose and can be printed and mounted on a frame. I want to explore selling digital art printed on paper, and mounted on digital frames.