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byob

byob

Empowering the Next Generation of Content Creators

Idea in Software

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Introduction

Byob simplifies brand deal management for social media content creators. Our platform automates campaign workflow, inbound deals, and outbound curation, increasing earnings and freeing up time to focus on content. We put the power back in creators' hands with our cost-effective, efficient virtual manager.


Problem

Brand deals are a creator's primary source of income, but the current solution for managing these deals is extremely fragmented and time-consuming. Creators are overburdened with managing their deals or forced to hire expensive and untrustworthy talent managers who take up to 40% of their earnings. The lack of a streamlined management process creates inefficiencies and reduces the overall value of brand partnerships for all stakeholders.


Opportunity

At byob, we plan to solve the problem by introducing a virtual manager to manage the brand deals for creators. 90% of what a talent manager does can be done through software. Our App automates the workflow for campaign management, inbound deal flow, and outbound brand-deal curation. It allows creators to focus on their passion for content creation while increasing their net brand deal capitalization. We provide a cost-effective, efficient virtual manager that simplifies the brand deal management process. Our solution is tailored to meet the needs of the 100,000+ social media creators worldwide who earn more than $50,000 per year on brand partnerships, making the entire process more valuable for all stakeholders involved.