Fazenda da Mamma
Making the world a better place through food
Idea in Food and Beverage
Introduction
Fazenda da Mamma partnership with small and medium producers and sell their organic and more sustainable products via subscription model to customers in big cities.
Problem
People has a growing concern about changing their habits towards healthy food and sustainable consumerism. In the US there are many companies that provide this combination for consumers. However, in LatAm, this market is taking off and there is an unmet demand for better ways to access farmed goods that addresses both issues.
Opportunity
Our high-tech platform enables us to efficiently manage the whole value-chain, from logistics to marketing and sales, to supply vs demand matching. This efficiency decreases substantially the current 35% waste of the farmed goods that happens on the current value chain, while cutting several intermediaries allows us to provide better margins for the producers. Nonetheless, the returnable packaging reduces waste contributing to a more sustainable planet.