Navigation
Noura
A new way to Nourish
Introduction
Noura is a clean, functional canned beverage brand that delivers essential supplements in a simple and enjoyable way.
Problem
Most people don’t enjoy taking supplements. Pills feel like a chore, gummies are full of filler ingredients, and powders are messy. Consumers need a simpler, cleaner way to integrate vitamins into their daily routine.
Opportunity
Noura reimagines supplements as clean, functional beverages people actually look forward to. Starting with a calming sleep drink made with tart cherry juice and magnesium, we’ll expand into other formulations like Vitamin C for immunity and B12 for energy. We aim to create transparent, enjoyable nutrition seamlessly built into daily rituals.